TRANSFORM YOUR BUSINESS WITH DATA-DRIVEN PERFORMANCE MARKETING

Through customized consulting, I’ll help you navigate the world of performance marketing to drive results and maximize ROI.
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PERFORMANCE MARKETING IS A RESULTS-ORIENTED APPROACH WHERE DIGITAL ADVERTISERS PAY ONLY FOR SUCCESSFUL OUTCOMES, SUCH AS CLICKS, LEADS, OR SALES.

STEP BY
STEP

01

Discovery &
Audit

Review of your digital marketing efforts to identify improvements and opportunities.

02

Strategy &
Execution

Crafting and implementing a tailored digital marketing strategy based on your business goals.

03

Monitoring &
Scaling

Analyzing campaign data for optimization and scaling successful strategies.

ABOUT ME

IRAKLI CHKHEIDZE

CDMO @Space International

I am a seasoned digital marketing professional with more than fifteen years of industry experience, currently serving as the Chief Digital Marketing Officer (CDMO) at Space International.

The performance marketing team that I built in this position played a crucial role in launching two digital banking apps in Georgia (Space Neobank) and Uzbekistan (TBC UZ). In these projects, I took the lead in crafting and implementing our digital go-to-market strategy.

Apart from my day-to-day role, I also enjoy consulting in the digital marketing space and running an online course in Social Media Advertising at Digitalhub.edu.ge. It’s a great platform for me to share my knowledge and insights with others who are keen to learn and grow in this dynamic field.

MY APPROACH

Leveraging my extensive experience in building performance marketing teams, my approach is rooted in understanding, collaboration, and continuous improvement.

Understanding

The first step in my process involves a thorough understanding of the client’s needs, challenges, and current performance capabilities. This helps me get a clear picture of where you are now and where you want to go.

Collaboration

With a comprehensive understanding of your goals, we set an action plan together. This ensures that you are part of the process and that our actions align with your aspirations.

Training

I work closely with team members on various aspects of performance including technical implementation, governance principles, and preparation of communication assets. This is often delivered through hands-on workshops designed to upskill your team.

Regular
Communication

I believe in staying connected. I facilitate bi-weekly status calls to review performance and maintain daily communication via chat when necessary, ensuring you are kept in the loop and adjustments are made swiftly.

Review & Documentation

After the consulting period concludes, I summarize our learnings and document the governance guidelines, creating an accessible archive for future reference.

My mission is to empower your team to reach its full potential and deliver measurable results. Together, we will turn your team into a perfoRmance marketing powerhouse.

CHOOSE PACKAGE

STARTER PACKAGE

1-2 MONTHS

With the Starter Package, I’ll assess your current digital marketing strategies, the structure of your team, and your operating processes. Based on this analysis, I’ll provide a detailed report identifying strengths and areas for improvement, along with actionable recommendations. This package is a solid choice for those seeking an expert opinion before initiating internal changes.
  • Strategy assessment
  • Team structure analysis
  • Process examination
  • Detailed report
  • Recommendations
  • Consultation sessions
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I usually reply in 24 hrs

PERFROMANCE PACKAGE

6-12 MONTHS

The Performance Package is a comprehensive service starting with diagnostics, proceeding to implementation, and followed by ongoing monitoring. I’ll fine-tune strategies based on data, provide regular progress reports, and give further recommendations to ensure continuous improvement. This package represents the complete journey to optimized performance.
  • Execution Package included​
  • Strategy implementation​
  • Progress monitoring​
  • Strategy adjustments
  • Regular reports
  • Recommendations
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I usually reply in 24 hrs

EXECUTION PACKAGE

3-6 MONTHS

In the Execution Package, I’ll implement the Starter Package’s recommendations. Our collaboration will focus on introducing fresh processes, potentially restructuring your team, and applying new governance protocols. To ensure these new strategies are understood and effectively adopted, I’ll offer dedicated training sessions, providing your team with the necessary tools to excel.
  • Starter Package included
  • Implementations
  • Process setup
  • Team restructuring
  • Governance protocols
  • Staff training
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I usually reply in 24 hrs

1-2-1 Strategy Session

90 MINUTES

Join me for a comprehensive 90-minute Performance Marketing Consultation. This service includes a detailed audit (2-3 hours of analysis) of one paid media channel of your choice (FB, IG, TikTok, etc). It’s an excellent opportunity for business owners and digital marketers seeking:

  • Targeting and optimization insights.
  • Campaign structure evaluation and recommendations.
  • Advice to enhance the impact of creative content.
  • Development of ROI-centered measurement objectives.

The session concludes with a meeting recording, a PDF of bespoke audit recommendations, and a strategic scorecard.

540 $

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FAQ

While the teams I build are equipped to operate effectively across all industries, businesses in the ecommerce and app sectors often see the most significant benefits from my services.
I typically work with medium to large-sized businesses. They are usually at the stage where they require sophisticated performance marketing teams to fuel their growth.
I have a comprehensive range of digital marketing expertise, with a particular specialization in paid media.
The process begins with an introductory call where I understand your needs. Following this, we’ll agree on the scope and pricing. We’ll then set up discovery calls with relevant stakeholders and establish an action plan.
I typically work with medium to large-sized businesses. They are usually at the stage where they require sophisticated performance marketing teams to fuel their growth.
The pricing varies depending on the package you choose and the length of the project. I tailor my services to your specific needs to ensure you receive the most value.
We will agree on quantitative KPIs at the start of the project. We’ll aim to achieve these on a daily, weekly, and monthly basis, and I’ll provide regular progress updates.
One notable success was with TBC UZ launch in Uzbekistan. In just the first two years, we reached four million users and accrued tens of millions in credit portfolio, primarily through the digital performance channel.
I prioritize open and consistent communication. I’ll be available for daily chat communications and will schedule weekly status calls in the evenings to keep you updated on our progress.

READY TO TAKE YOUR BUSINESS TO THE NEXT LEVEL?​

Reach out today and I will get back to you to book an introductory call. I usually reply in 24hrs